Free Business & Economics Essay Examples

Product Marketing: Lifecycle and Differentiation

The relationship between differentiation and positioning of products or services In marketing, differentiation is the process of distinguishing a product or service from the rest…

Tesla Motors Company: Revenue and Assets

Executive Summary Tesla Motors is an American company known for its innovative approach to car construction. Founded in 2003, the company presented the Tesla Roadster,…

Digital Marketing

Digital marketing is a relatively new tendency in the world of marketing. Along with advertising and sales managers, marketing research, and new product managers, the…

Food Product Development Analysis

An innovative idea for a new Product In a food processing product firm, the research and development department is always in pursuit of more economical,…

Organizational Design and Its Future Technologies

Organization design is a tool used to correlate the structure of an organization. This tool manages the entire workforce, data, information systems, and technology. Organization…

Supply Chain Management in Global Environment

Supply chain has become part and parcel of modern businesses. It enables a business to drive its objectives and increase its productivity. The majority of…

Consumer Behavior: How People Make Buying Decisions?

Consumer Behavior Model: Environmental Factors Numerous environmental factors have an influence on the decision-making process of customers. Two significant external factors are the most relevant…

Organizational Learning Approaches and Metaphors

Introduction The theory of organizational metaphors developed by Morgan states that there is no single or universal model or form of governance. Moreover, those approaches…

S&S Recycling Company’s Opportunity and Finance

Executive Summary S&S Recycling Company deals with recycled material and offers foam, pad, washers, dryers, refrigerators, hot water heaters, 100% nylon carpet, and some metal…

Workplace Ethics and Social Media

In contemporary society, social networking has become an indispensable part of life due to its innumerable benefits in the areas of communication, research, and improvement…

Nike Company’s Marketing Strategies in China

Introduction Nike had quite a significant share in the Chinese market. The company announced its plan to increase its sales considerably in 2012. However, it…

Men’s Skincare Product Marketing

Introduction Men across the globe are becoming more beauty conscious and have begun to pay more attention to their looks. The rapid rise in consumption…

Green Mountain Coffee Company’s Marketing Strategy

Marketing strategy for Green Mountain Coffee Offering retail and wholesale services for Green Mountain requires one to understand the different tastes and preferences implicit in…

Samsung Company’s Loyalty, Management, Empowerment

Customer empowerment Currently, customers are a huge part of Samsung’s marketing strategy. A company carefully collects the data about customer behavior and preferences from their…

The Five Competitive Forces That Shape Strategy

In the article The five competitive forces that shape strategy the author discusses five specific forces that shape different industries, from auto industries to markets…

Post Foods Company’s Issues

Introduction A few months ago, Post Foods faced a serious ethical dilemma that had a diverse impact on its image and is likely to have…

Human Resource Leader in a Hospital

HR professionals play an important role in the development of the organization. Companies usually have quite similar lifecycles that consist of the period of establishment,…

Privacy Protection for Online Shoppers

Introduction The Internet evolved as a means of communication and has encroached and impacted marketing significantly. Online shoppers are consumers who buy goods and services…

Coca-Cola: Global Standardisation Strategy

When entering the environment of the global economy, an organisation is likely to face a difficult challenge, which requires it to choose between shaping its…

Leadership Qualities and Decision-Making

Leadership strengths The leader stated that his strengths include integrity, decisiveness, communication, inspiration, and accountability. He uses them to communicate the organization’s vision and mission,…

Management Skill Set Assessment

Organizations need to assist their managers to develop skills and competencies that are relevant to their area of operation if they expect to maintain profitability…

Global Supply Chain Management and Its Elements

What role do information systems play in supply chain management? Give some examples. Information systems are critical for the majority of supply chains because they…

Google Company’s SWOT Analysis

After several years of a new search engine development, Larry Page and Sergey Brin launched a small company named Google, which only within a decade…

Corporate Social Responsibility by Archie Carroll

The chapter dwells on the definition of corporate social responsibility and explains the particularities of it. There are several comments on what is corporate social…

The 3M Greptile Grip Golf Glove’s Marketing

Characteristics of the 3M Greptile Grip Golf Glove’s target market Popularity of the golf sport has increased substantially over time, raising the demand for golf…

Organizational Structure Effects

Introduction As an organization continues to grow in size, it becomes a challenge for the owner to control effectively. Thus, it becomes necessary to involve…

Employee Engagement Improvement

Introduction Professionals and scientists who work in the sphere of human resource management (HRM) spend much time and effort trying to find out how they…

GoldenTree Company Corporate Social Responsibility

Introduction Business organizations should be ready to support the changing expectations of their stakeholders. Every business should act ethically and responsibly in order to achieve…

Social Media Importance in Organizational Learning

Introduction Organizational learning is very important to an organization because it enables it to cope with future changes. Every organization that has an ambition towards…

Information Systems in Business

How Collaborations Help Business Operations In the present day business world, it is almost impossible to operate without strong collaborations. Organizations that are focused on…

Business Ethics Management and Its Elements

What are the major elements that may be included in a strategy to implement Business Ethics Management? Business Ethics Management (BEM) can be implemented in…

Nike Company’s Labor Case Study

These workers state the âonly thing they have is their work. This statement suggests that, without this work, they would have a lower standard of…

Information Technology for Customer Relationships

The business benefits of using information technology by General Electric The adoption of information technologies has enabled General Electric (GE) to provide better support to…

Business Excellence Models

How does Baldrige support Deming’s 14 points? In order to contribute to improving the quality of management and organisation in the country and round the…

Moral and Responsibility in Calculated Strategy

Abstract The theory of societal accountability puts forward that the responsibilities of private companies to the community spread further than generating revenues. Collective responsibility ponders…

Organisational Culture and Change Management

Understanding Organisational Culture Learning Culture is something that defines ways of human interactions in society. Cultures vary on the global scale, depending on geographical region,…

Business Analytics

Pie chart Descriptive Statistics Table 1. Summary Statistics Metric Value Mean 3.6133 Standard Error 0.4965 Median 2.9800 Mode #N/A Standard Deviation 1.9231 Sample Variance 3.6983…

Ethics in Business Environment

Summary Ethics can be applied in any profession. Basically, ethics denote set of laws or moral systems that provide a basis for discerning whether an…

Cadbury Company’s Marketing Research

The ability of Cadbury to make market and marketing research The ability to make market and marketing research is an integral part of the success…

Workplace Communication and Technology

The fast pace of the development of modern technology can be listed among the key factors that have an impact on all spheres of human…

Corporate and Social Responsibility Trends in the UAE

Introduction Depending on the type of business and the physical location of a business, corporate social responsibility takes many names including corporate citizenship, social performance…

Whirlpool Corporation’s Global Logistics

Introduction Whirlpool Corporation became the world’s largest home appliance builder after merging with Maytag. This merger necessitated various reforms to optimize business operations, particularly, cash…

International Human Resource Management Strategies

According to Mathis and Jackson (2008), human resource management is an organization’s function that entails all aspects that are associated with the human resource or…

Zalora.sg Company’s Strategic Management

At Zalora.sg, there are different managers working at different levels in the hierarchy and for different departments. Each of them has to meet different performance…

Online Marketing Strategies: The Future Is Here

Article Summary The article “Online marketing strategies: The future is here” begins by accepting the fact that offline (also known as traditional) marketing has made…

Corporate Social Responsibility, Its Role and Value

The Value of Corporate Social Responsibility Corporate social responsibility (CSR) is the approach to running businesses according to which the sustainability of the development is…

Marketing Public Relations and Communications

What are the major functions performed by marketing public relations? Illustrate with examples Marketing public relations (MPR) is one of the most powerful tools for…

Adidas Company: Conquering the New Market

Adidas is one of those brands that do not need introduction – in the 21st century, it has practically become a household name. However, as…

Global Logistics and Transportation

Standard logistics operational characteristics Transportation, warehousing, inventory management, order processing, product scheduling, purchasing, and customer service are some of the standard logistics operations that characterize…

Toyota Company’s Marketing Strategies

Introduction Toyota is among the leading car manufacturers in the world because “since 2000”, Toyota industry has grown by a big margin. They enjoy global…

“The Truth about CSR” by K. Rangan et al.

Central Theme The article speculates on the fundamental characteristics of corporate social responsibility (CSR) activities, their goals, and their importance to businesses. In the beginning,…

Ford and Carbide Companies Global and Local Strategies

Introduction Marketing strategies on pricing, promotion, development, and distribution have to be implemented appropriately for the success of any business within the domestic and international…

Walmart Company’s Issues in China

Many companies have failed to achieve their business potentials due to lack of appropriate International Human Resource (IHR) strategies. This malpractice has produced different managerial…

Grocery Delivery Business and Its Porter’s Forces

Introduction The success of a business is guaranteed when all the stakeholders offer it a healthy environment. Players like the government, investors, customers, competitors, and…

An Improvisational Model of Change Management

Introduction There has been increased demand by the management of the organization to have their existing systems upgraded or to implement new technologies that can…

Kodak Company’s New Strategy

The current technological development has affected the growth and performance of Eastman Kodak. The company is facing a high chance of becoming bankrupt (Jones, 2012).…

Diversity and Inclusion at the Workplace

Introduction Diversity is perceived differently by various businesses. For instance, while some businesses consider diversity as an opportunity to hire employees from diverse cultures, others…

Visual Management in Kaizen Approach

Introduction Focusing on quality management is one of the crucial aspects of any company’s performance in its chosen area of business. Therefore, the introduction of…

Managing Diversity Through Human Resource Management

Introduction In the contemporary world, diversity is a very important aspect of human resource management. Organizations that value diversity have high employee retaining capacities, and…

Red Bull Company’s Unique Marketing Strategies

Red Bull is an energy drink company originating from Australia that has achieved multinational status. It has ventured into hundreds of countries in the world…

SAS’s Business Model: Corporate Values and Goals

Employee satisfaction model The Employee satisfaction model used in SAS comprises of four major drives. These drives include the development of cohesiveness among the employees,…

The DHL Company’s International Strategies

The first-mover advantage is the advantage of accruing to a company that enters a particular market segment before any other company in terms of gaining…

Strategic Management, Its Components and Levels

Strategic management refers to the process through which the vision of a business organization is defined. It includes the processes of planning, directing, and controlling…

Tawazun Organization Management Perspectives

Trends and Perspectives The main trends and perspectives within this organization are the addition of new models of ERP oracle system and enhancement of the…